Spot the Broken Partner Tier: Auditing a Co-Marketing Scorecard
Objective: Given a draft partner tier and incentive one-pager for Wise's bank and API partners, identify the structural defects that will make the program impossible to run before it ever launches.
You're the partner marketing lead at Wise, reviewing a draft partner tier and incentive one-pager written by a product manager before it goes to legal and the first cohort of bank partners.
Read the one-pager. Flag every defect that would confuse a partner about what tier they're in, how they get paid, or how conflicts get resolved. Distinguish real defects from stylistic choices that are simply not your preference.
Before you start
What you'll need
Free path (everything below is enough to finish)
Free, comment threads make the audit trail visible
The process
Specimens to review
Which parts of this one-pager will break the program once it's live, and which are just informal phrasing you'd tighten but wouldn't block launch over?
WISE PARTNER PROGRAM — DRAFT ONE-PAGER (v0.3) TIERS - Bronze: new partners, still learning the API - Silver: good partners who are active - Gold: our best partners, high performers - Platinum: strategic, invite-only INCENTIVES - All partners earn a 15% commission on any customer that transacts through Wise after being referred, sourced, or simply mentioned in a partner's marketing. - Partners keep 100% of the commission with no cap, paid out monthly regardless of deal status. SUPPORT - Partner portal with API docs, brand assets, and a certification quiz. - Quarterly business reviews for Gold and Platinum tiers. - Partners can also list co-marketing wins directly on the Wise blog once approved by comms. MEASUREMENT - Dashboard shows total number of partners who completed certification this quarter. - Partner-of-the-quarter award goes to whoever posts the most on LinkedIn about Wise.
Specimen: synthetic, realistic
Final deliverable
A commented copy of the one-pager with every structural defect flagged, each tagged critical, moderate, or cosmetic, with a one-line fix.
See a reference example
Adyen Partner Tier Audit — Findings (excerpt) CRITICAL: 'Preferred' tier has no revenue threshold. Fix: define as $250K annual partner-sourced pipeline, reviewed quarterly. CRITICAL: No deal registration window specified (partners assume 'first mention' wins, no timestamp system exists). Fix: 30-day registration window logged in the partner portal, first-registered wins the margin. MODERATE: Dashboard tracks integration installs, not pipeline. Fix: add partner-sourced and partner-influenced pipeline as the two headline metrics.
Success criteria
You're done when you can:
- Identifies both critical defects (subjective tiers, missing deal registration) without prompting
- Correctly separates real structural defects from stylistic details that aren't blockers
- Proposes a concrete fix for each defect, not just a description of the problem