Marketing Academy · Field Work●803 projects · 77 cited companies
Not reading — doing
Practice Projects
Reading a lesson tells you the answer. 803 hands-on projects makes you use it, on a real dashboard, under a clock, with something at stake, every one built on a real, cited case company.
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803
Projects
02
18
Categories covered
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77
Case companies, cited
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449h
Total practice time
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Showing 9 of 803 projects (page 1 of 90)
MiniForecast· Diagnostic
The Ad Rank Forecast: Would a Higher Quality Score Beat a Higher Bid?
From: Quality Score & Ad Rank15 minPolicyBazaar (PB Fintech)
Ad Rank = Quality Score x Maximum Bid + Other SignalsQuality Score CPC multiplier tiers
View detailsMiniTeardown· Teardown
Would You Feed This to Your RAG System? Three Documents, One Decision
From: RAG for Marketers20 minAwfis Space Solutions
What NOT to IncludeCommon Mistakes
View detailsMiniBuild the Asset· Build
Write an AI-Ready Voiceover Script for a 30-Second Product Ad
From: AI Voice & Audio Content20 minWarby Parker
Formatting scripts for AI voice generation
View detailsMiniHead-to-Head· Diagnostic
Two Candidates, One Build Slot: Formula vs Judgment
From: Choosing What to Automate First20 minRateGain Travel Technologies
Filtering high-scoring tasks that still require human judgment or process stability
View detailsMiniAudit· Diagnostic
Fix the Trigger: Auditing When a Chatbot Fires
From: AI Chatbots for Marketing: Strategy Beyond the Tool20 minMapmyIndia (CE Info Systems)
Triggering chat on buying-intent behavior, never on page arrival
View detailsMiniTeardown· Teardown
The Pre-Send Teardown: Finding What's Broken in Five Campaign Links
From: UTM Tagging20 minNykaa (FSN E-Commerce Ventures)
The Five-Step Pre-Launch ChecklistCommon Mistakes to Avoid
View detailsMiniForecast· Diagnostic
Will This Curve Flatten? Forecasting a Cohort's Long-Tail Retention
From: Cohort Analysis20 minAllbirds
The flat tail is the sign of product-market fit6-month survival curve
View detailsMiniAudit· Diagnostic
Sort the List: Is This Brand or Marketing?
From: Brand vs Marketing vs Advertising20 minCasper Sleep
Brand Layer vs. Marketing Layer classificationThe feedback loop between marketing execution and brand perception
View detailsMiniTeardown· Teardown
Content Marketing or Disguised Ad? Three Specimens, One Test
From: What Content Marketing Really Is20 minMailchimp
What It Actually IsCommon Mistakes
View details