Six Fingers and a Fine: Critiquing an AI Visual Batch Before Publish
Objective: Given 4 synthetic AI-generated marketing specimens for a payments brand, apply the lesson's 60-second checklist (anatomy, text accuracy, color match, logo placement) to catch defects before they go viral for the wrong reason.
You're the brand reviewer at Adyen, the Amsterdam-listed (AMS: ADYEN) global payments platform, doing the mandatory review pass on 4 AI-generated assets before a merchant-facing campaign goes live.
Score each specimen against the checklist, catch the real defects, and don't get fooled by the ones that only look wrong.
Before you start
What you'll need
Free path (everything below is enough to finish)
Free, structured, and easy to share with a second reviewer before publish
The process
Specimens to review
Would you approve this image for publish? What's the specific defect and its severity?
AI-generated hero image: a merchant at a checkout counter holding a payment terminal, generated via Midjourney for an 'in-store checkout' social ad. On close inspection, the merchant's hand holding the terminal has six fingers, with the smallest finger noticeably shorter and disconnected-looking at the base.
Specimen: synthetic, realistic
Is this ready to publish? What's wrong, if anything?
AI-generated video clip (Runway image-to-video, 6 seconds): a card tapping against a terminal, with the Adyen logo overlaid in the bottom-right corner at 40% opacity, partially obscured by a lower-third caption bar added in post.
Specimen: synthetic, realistic
Score this specimen. Does it pass the checklist?
AI-generated still image: a laptop screen showing a dashboard mockup, correct brand colors, no visible text artifacts, clean composition, generated with DALL-E 3 and passed through the brand color-grade template.
Specimen: synthetic, realistic
Flag any defect. Is this critical, moderate, or cosmetic?
AI-generated social graphic: a stat callout card reading 'Aycept payments in 190+ countries' with the brand name garbled in the headline text, generated via Midjourney's text-in-image feature.
Specimen: synthetic, realistic
Final deliverable
A scored review of 4 AI-generated specimens with defects, severity, and a publish/hold verdict for each.
See a reference example
Coinbase, pre-publish AI visual review (excerpt) SPECIMEN 1: HOLD - critical Defect: extra finger, right hand, hero position SPECIMEN 2: PASS No defects found at 100% zoom across all 4 checks
Success criteria
You're done when you can:
- Correctly identifies the critical hand-anatomy defect
- Correctly identifies the logo-opacity defect as moderate, not critical
- Correctly passes the clean specimen without inventing a defect
- Does not get misled by the distractors