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Content Creators18 lessons15-18 hours

Content Creator Track

Build an audience from scratch using content. Covers SEO writing, social media, email list building, copywriting fundamentals, and the tools that let one person produce like a team.

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  1. 1What Content Marketing Really Is
  2. 2Content Strategy
  3. 3Writing to Think
  4. 4Deliberate Practice for Marketers
  5. 5Keyword Research
  6. 6On-Page SEO
  7. 7Content Clusters and Pillar Pages
  8. 8Copywriting 101
  9. 9Headline Writing
  10. 10Storytelling in Copy
  11. 11Email Marketing 101
  12. 12The Welcome Series
  13. 13Subject Lines
  14. 14Content Repurposing
  15. 15Analytics 101
  16. 16KPIs for Marketers
  17. 17Canva vs Figma for Marketers
  18. 18AI Tools for Marketers